A smart tactic to be sure. However I do find it odd that it is Apple doing this as opposed to Dell or HP. I'd argue that more people have heard of the iPad than have heard of the Streak. Take a look at google trends for example:
http://www.google.com/trends?q=Dell+Streak%2C+Apple+iPad%2C+...
Being in the dominant position I wonder how much Apple gains from this. Dell and HP though should definitely start doing this to raise awareness of their products.
>Concerns about patents and licensing have prevented some browsers from supporting H.264; this in turn has prevented the HTML5 spec from requiring support for a standard format.
I thought this was an odd statement since the original "standard format" was not H.264 but Theora. It seems you could equally rephrase that as "Concerns about profits and licensing have prevented some browsers from supporting Theora".
To add to this, consider the number of online flash games there are. By the same logic the author is using, the best mobile gaming platform would be a laptop/netbook.
This of course completely ignores the quality of these games and the advantages that dedicated gaming platforms like the DS and PSP have.
Being in the dominant position I wonder how much Apple gains from this. Dell and HP though should definitely start doing this to raise awareness of their products.