I worked for an ISP - we used to set the customers start page to the ISP homepage. Then the CEO suggested we put an autoreload on the homepage, so the modem would reconnect or keep connection open, so more minutes would be racked up. My first exercise in saying no for ethical reasons. This seems so insignificant today... the second was turning down a job to handle outsourcing of medical records. I said, with the technology you are proposing, there's just no way we can secure those records. Fun to think of sometimes in today's break-things-and-move-fast-culture. (Late 90s, both occurrences.)