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I have a great deal of trust for startups that choose niche and vertical markets as an entry strategy (my article: http://www.readwriteweb.com/archives/6_startup_lessons_2007.php). As a company founder, it takes an incredible amount of discipline to resist the temptation of trying to build an "everybody" product. The best way to build a company is not by going after an existing category, but by creating a new category you can be first in. Startups must focus on creating new markets over serving existing ones.

Moreover, as an Electrical Engineering student, I understand that a Search Engine for electronic components is certainly a product in much demand. To top it off, they also managed to extract specifications of the parts in .gif/pdf formats which is absolutely essential when buying IC's or Transistors.

Congratulations to the founders and YCombinator. Great work guys!



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