> They will also likely charge a significant premium over decoupled vendors
It seems like they're trying to hit a middle ground between cloud vendors and fully decoupled server equipment companies.
Using Oxide is likely cheaper over the life of the hardware than using a cloud vendor. A company who already has in-house expertise on running racks of systems may be less the target market here than people who want to do cloud computing but under their own control.
> A company who already has in-house expertise on running racks of systems may be less the target market here than people who want to do cloud computing but under their own control.
True, but Oxide may find themselves competing against Dell or HP if they adopt Oxides software for their respective servers. Additionally, Oxide may find itself competing against consultants and vendors in specialized verticals (e.g. core Banking software + Oracle DB + COTS servers + Oxide software). Oxide, and their competitors are going for people who used to buy racks of Sun hardware.
HP and Dell would have to fundamentally change the way they design hardware and software to be that kind of threat, and if that ever happens I think I would be pretty okay with that outcome.
It seems like they're trying to hit a middle ground between cloud vendors and fully decoupled server equipment companies.
Using Oxide is likely cheaper over the life of the hardware than using a cloud vendor. A company who already has in-house expertise on running racks of systems may be less the target market here than people who want to do cloud computing but under their own control.