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The crystallization moment for me was on walking into the lobby of my university library, with its several million volumes, and realizing that there was no possible way, no how, that I would ever read more than a very small fraction of those works. Followed some time later by the realization that there was no need for me to do so either.

I did explore the library extensively, some portions in depth, others not at all. Our consumption of information is by necessity highly selective. The real key is in who makes the selections.

In an economy of information abundance, most of the information you're presented with is selected for you by someone else, with their own agenda and motivations as for why you should read it.

This is among the most crucial reasons that I care very much about the ability for me to be able to exclude (and occasionally preferentially include) specific information sources. Advertising and marketing in particular.



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